Trap the distractions and hold pretty things hostage

Distractions. Personally, I love distractions. I see them as the universe giving me a choice of paths for my inspiration. If I have 5 distractions, that’s a possibility of 5 new ideas.

I take these distractions very seriously. Giving each a little bit of time to see if it ignites the curiosity in my subconscious. I do this because I believe that every thing you’ve seen, everything you’ve read, everyone you’ve talked to and everything you’ve ever experienced is what makes you, you. It’s what makes your ideas different to everyone else. It’s how you combine seemingly random and unrelated observations, that most people would miss, to create something innovative.

“Innovation happens when you step into an intersection of fields, disciplines, or cultures, you can combine existing concepts into a large number of extraordinary new ideas.” The Medici Effect (a free pdf book for you right here)

Think I might have to write a blog post on this. So for now, I’ll stop harping on – but do come back soon.

*Another disclamer/plug for friends*

I’d love to claim this video as my own discovery, but I can’t. That would be cheating. It was tweeted by @pembygrl from Nowness.com. When you see them, say hi from me.

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